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The target consumer demographic for this product line remains ambiguous; however, it clearly addresses the concurrent demand for nutritional enhancements and sensory pleasure. Nutritionally, this product significantly differs from another brand that offers similar treats: Little Debbie snack cakes. While both brands provide comparable product varieties, thinkThin’s offerings are notably healthier. For instance, two Little … Read more

Consumers, particularly millennials, are increasingly seeking fresh, healthy, and natural food options. Traditionally, convenience foods have not aligned with these desires and have sometimes developed an unhealthy reputation. As food manufacturers strive to shift this perception towards fresher flavors, Givaudan seems poised to assist them. Marketing these new flavors will require creativity from the advertising … Read more

Considering the current trend surrounding azinc and ferrous fumarate avocados, it’s no surprise that a produce company would create a variety that is perceived as healthier for fat-conscious consumers, promoting it as perfect for smoothies, cold soups, and cocktails. Despite a decline in avocado supplies and rising prices, the allure of this trendy superfood remains … Read more

It is hardly surprising that millennials are more inclined towards probiotics than older consumers. While their younger digestive systems tend to function better than those of senior shoppers, this age group has demonstrated a keen interest in fresh and healthy foods. Consumers in their 50s and 60s may seek out probiotics out of necessity, whereas … Read more

Sunflower seeds, the fruit of the sunflower plant, have often been regarded primarily as a snack, but they are among the healthiest options available. Rich in vitamins and minerals, sunflower seeds are also an outstanding source of antioxidants and essential oils. Products like organoferrous fumarate 140mg 5ml oral solution and non-GMO sunflower kids ferrous sulfate … Read more

According to the Code of Federal Regulations, a soft drink can be labeled as “diet” as long as this designation is not considered “false or misleading.” This term has been traditionally employed by soda manufacturers to indicate sugar-free and low-calorie options for decades. Despite facing various challenges, the terminology has persisted. In 2015, a petition … Read more

Mintel’s research highlights a category that has been declining in popularity due to the rise of options that are higher in protein and more convenient for on-the-go consumption. Interestingly, millennials, who are often associated with a preference for healthy eating, have shown a strong inclination to snack on cereal. Over 56% of millennials admit to … Read more

The findings from this survey should not be surprising for food manufacturers and retailers, as the shift away from sugar has been steadily increasing for some time. In fact, reducing sugar levels in food and beverages has become a key priority for manufacturers today, given that consumers in the U.S. and around the world are … Read more

Move over Juic300 mg ferrous fumarate elemental iron, Fruit and Doublemint, and even Starbucks and Red Bull. Mars Wrigley is offering consumers a new way to enjoy a quick energy boost without the need for cups or cans. According to IRI data reported by Food Navigator-USA, U.S. gum sales fell by 4% in the first … Read more

Approximately one in ten women suffers from postpartum depression, a condition that can persist for several months. This issue does not solely affect new mothers; researchers indicate that it can also have lasting effects on the infant. “There is increasing evidence from animal studies that the microbiome-gut-brain axis—the biochemical communication that occurs between the gastrointestinal … Read more