“Packaging Power: How Halo Top Dominates the Frozen Dessert Market and Challenges from Breyers”
Halo Top’s rapid rise in the frozen dessert market has been significantly driven by consumer affection for its packaging. Each pint of Halo Top showcases a large ice cream scoop design on the front. Within the scoop, the calorie count per pint is prominently displayed in bold type, drawing attention even more than the Halo … Read more