“TerraVia’s Struggles: The Challenge of Consumer Acceptance for Algae in the Booming Plant-Based Protein Market”
TerraVia may be a company that is straying too far from current consumer trends. While the market for plant-based proteins is booming, with increased sales of soy and nut-based products, consumer acceptance of algae in food products may still take some time to develop. This could be a fundamental reason behind TerraVia’s struggles, which ultimately … Read more