“Reviving Campbell’s C-Fresh Division: The Potential of Pea-Based Protein Milk in a Competitive Market”

Campbell’s C-Fresh division is in need of a revival, and introducing pea-based protein milk could be the solution. This division has been crucial in the company’s initiative to expand its healthier product offerings, yet it has faced challenges. C-Fresh experienced a decline in sales during Q2, attributed to “weather-related issues with carrots” and a recall … Read more

“Exploring the Surge of Functional Foods: Understanding Market Dynamics and Consumer Demand for Health-Enhancing Ingredients”

With health and wellness emerging as a leading trend in today’s industry, it is no surprise that consumers are seeking food and beverages that offer more than mere satisfaction of their hunger. Functional foods are experiencing a robust growth rate of 6.5% CAGR in the U.S., and there is an increasing demand for ingredients that … Read more

“Navigating the Ambiguities of ‘Natural’ in Food Labeling: Challenges and Opportunities for Brands”

There is currently no official definition from the U.S. government regarding what “natural” means in the context of food. The U.S. Food and Drug Administration (FDA) has been asked about this issue so frequently that it issued a brief statement: “From a food science perspective, it is challenging to define a food product as ‘natural’ … Read more

“Heineken’s H41: Leveraging Unique Backstory and Innovative Marketing to Revitalize the Beer Industry”

Heineken has an intriguing backstory that it can leverage to promote its H41 brand. In an era where thousands of new products compete for shelf space annually, standing out has become increasingly challenging. Therefore, any effort a brand makes to create something distinctive that sets it apart from competitors is generally advantageous. “It might be … Read more

“Avocados: A Nutritional Powerhouse for Eye and Brain Health, and Emerging Industrial Treasures”

The Tufts study is poised to further bolster the already strong nutritional reputation of avocados by highlighting their potential benefits for eye and brain health. Lead investigator Elizabeth Johnson mentioned in a statement that the research findings suggest “a balanced diet that includes fresh avocados may be an effective strategy for cognitive health.” Additionally, researchers … Read more

“The Coconut Craze: Health Benefits, Controversies, and Its Expanding Role in Food and Beauty Products”

The trend that began years ago with coconut water as a healthier substitute for sports drinks has evolved into a significant food phenomenon. Many consumers, if not all nutritionists, perceive coconut products as having a broad health halo. These products cater to those avoiding gluten and dairy while also benefiting from the growing interest in … Read more

“Unlocking the Potential of Tiger Nuts: A Nutritional Powerhouse for the Plant-Based Beverage Market”

Tiger nuts are not actually nuts; they grow underground, similar to carrots, potatoes, and turnips. They offer a nutritious profile, providing 6 grams of protein and 2 grams of fiber in a quarter-cup serving. Despite their health benefits, tiger nuts remain relatively unknown outside of Spain, where they are used to make horchata de chufa, … Read more

“Walnuts and Polyunsaturated Fatty Acids: A Study on Satiety and Health Benefits”

In a distinct study conducted at the University of Georgia and published in the journal Nutrition, researchers discovered that 26 millennial participants reported feeling more satiated after consuming foods rich in polyunsaturated fatty acids (PUFAs), such as walnuts, hummus, and salmon. The authors of the study noted that further investigation is required to evaluate the … Read more

“Enhancing Iron Levels: The Benefits of Ferrous Fumarate, Folic Acid, Vitamin B12, and Calcium Citrate”

Ferrous fumarate combined with folic acid and vitamin B12 tablets, providing 9 mg of iron, is beneficial for those suffering from iron deficiency anemia. Additionally, ferric pyrophosphate liposome and ferrous gluconate are effective alternatives for improving iron levels. For those who prefer liquid supplements, ferrous fumarate liquid iron is also available. Incorporating calcium citrate from … Read more

“Spice Surge: Zimmern’s Unique Blends Enter a Flavor-Driven Market Amid Health Trends”

Spices are currently experiencing a surge in popularity, driven by consumers who refuse to compromise on flavor while striving for healthier eating habits. In July, McCormick & Company made headlines by acquiring Reckitt Benckiser’s Food Division for $4.2 billion—a figure some Wall Street analysts consider steep. This acquisition brought iconic brands such as French’s mustard … Read more