“Shifting Trends in Cereal Consumption: Millennials Favor Snackable Options and Health-Conscious Choices”
Mintel’s research highlights a category that has been losing popularity to higher-protein and more portable options in recent years. It’s noteworthy that millennials, who are typically inclined towards healthy choices, enjoy consuming cereal as a snack. Over 56% report having had a bowl of cereal at home between meals, compared to only 32% of baby … Read more