“Riding the Sparkling Wave: How TalkingRain Beverage is Adapting to Changing Consumer Preferences in the Beverage Industry”
Sparkling water has become the trendy beverage of choice in recent times. Over the past decade, soda sales have plummeted, with U.S. soda consumption hitting a 30-year low in 2015. As soda sales declined, the popularity of sparkling water, particularly brands like Sparkling Ice, began to rise. Sparkling Ice has seen remarkable growth in just … Read more