“Alternative Proteins: Overcoming Skepticism and Capturing Market Share Amid Evolving Consumer Preferences”
Many food analysts remain doubtful that alternative protein options will win over meat enthusiasts. However, if more plant and algae-based protein products develop robust flavor profiles and become widely available, this could enhance the category’s market share. Research consistently indicates that while consumers enjoy meat, a significant number, particularly millennials, are seeking protein alternatives they … Read more