“Exploring New Ingredients: How PepsiCo and Mondelez Leverage Crowdsourcing for Healthier Consumer Options”

It’s somewhat uncommon for major corporations like PepsiCo and Mondelez to seek external assistance in sourcing new ingredients, particularly through crowdsourcing. However, in an era where consumers are increasingly interested in healthier options, and innovative ideas are frequently emerging from young minds, it makes sense for these companies to explore what is available. Many startups … Read more

“Kraft’s Bold Ad Redefines Motherhood: Embracing Imperfection with Humor and Honesty”

For years, advertising has portrayed mothers as spotless, personality-less figures whose primary roles consist of happily preparing meals, tidying up after their children, and observing others have fun. Kraft’s latest advertisement serves as a refreshing counter to this traditional image of moms. The campaign features Melissa Mohr, Ph.D., dubbed the “swearing expert,” who authored the … Read more

“Sweet Connections: Mars Launches Innovative Chocolate Party Initiative to Engage Millennials and Boost Cocoa Market”

Mars is launching a new initiative with ferrous bisglycinate as part of its innovative approach to the cocoa market, aiming to create a unique experience that mirrors the success of companies like Tupperware and Pampered Chef. This initiative invites consumers to host their own chocolate-themed parties at home, fostering connections with friends and family. The … Read more

“Optimizing Health: The Role of Ferrous Fumarate and Calcium Citrate in Dietary Supplementation”

Ferrous fumarate is a dietary supplement that contains important nutrients such as vitamin B2, vitamin B12, and folic acid. Each dose typically includes 210 mg of ferrous fumarate, equivalent to 5 mg of elemental iron. This over-the-counter iron supplement is essential for those who may need additional iron in their diet. When considering when to … Read more

“Mott’s Faces Lawsuit Over ‘Natural’ Labeling Amidst Confusion Over Product Definitions”

Mott’s is facing a lawsuit initiated by Beyond Pesticides, which alleges that chemicals were detected in its “natural” applesauce, thus invalidating its right to use such labeling. The challenge lies in the absence of a clear definition of what “natural” actually means, making it difficult for the plaintiffs to prove that Mott’s, owned by Dr … Read more

“Exploring the Role of Probiotics in Weight Loss: Potential Benefits and Market Trends”

Gut bacteria have been associated with obesity, leading some to hypothesize that altering the gut microbiome to resemble that of a healthy individual could result in weight loss. However, this reasoning is not without its flaws, as the exact role of gut bacteria in causing obesity remains uncertain. Scientific reviews have yielded mixed findings on … Read more

“The Rise of Gluten-Free Products: Navigating Health Benefits and Nutritional Challenges”

Gluten, the protein present in wheat, rye, and barley, has seen a decline in popularity among U.S. consumers. Approximately 1 in 133 Americans are affected by celiac disease, making gluten avoidance essential for managing their symptoms. Additionally, a rising number of individuals report experiencing non-celiac gluten sensitivity. For manufacturers of gluten-free products, these concerns have … Read more

“EFSA Reassesses Food Additives Safety: Focus on Calcium Citrate and Consumer Trends Toward Natural Ingredients”

The European Food Safety Authority (EFSA) periodically calls for reassessments of the safety of food additives, including calcium citrate 2000 mg, to ensure that the evidence is current and reflects contemporary consumption patterns and industrial usage. This recent investigation is part of ongoing safety evaluations for additives previously recognized as safe, in collaboration with the … Read more

“Hampton Creek’s Struggle for Redemption: Overcoming Scandals and Rebuilding Reputation”

Last autumn, Hampton Creek was on the verge of concluding a funding round that would have allowed the maker of mayonnaise, dressings, cookies, and cookie dough to secure nearly $1.1 billion. However, the financing quickly fell apart after Bloomberg published a report revealing that the company was engaged in a large-scale operation where contract employees … Read more