“Rising Demand for Alternative Sweeteners: The Shift Towards Stevia and Monk Fruit Amidst Health-Conscious Consumer Trends”
According to Mintel, a significant 84% of American consumers are actively reducing their sugar intake. This trend has fueled a rising demand for alternative sweeteners, particularly those derived from stevia, which experienced the fastest growth in this category last year. Additionally, sales of other natural sweeteners—both caloric and low-calorie—such as agave syrup, honey, and monk … Read more