“Stevia’s Mixed Reception: Navigating Consumer Preferences in the Beverage Industry”
High Brew is not the first company to revert to sugar from stevia following a lukewarm consumer response. A notable example of a stevia misstep occurred when Coca-Cola returned to sugar in Vitaminwater after customers voiced their complaints on social media regarding its new sugar-stevia blend. Similarly, Sierra Mist faced backlash from consumers when it … Read more