“Craft Sodas: The Rising Trend in a Declining Beverage Market”
The term “craft” is commonly linked with beer, but the craft movement has also extended into the soda industry. According to USA Today, citing data from Beverage Marketing, craft soda sales reached $541 million wholesale in 2016, up from $427.7 million five years prior. While the growth has been gradual rather than rapid, it has … Read more