According to data from the Hartman Group highlighted in a recent press release, heart health is the primary health attribute that consumers prioritize while grocery shopping. The research indicates that 55% of U.S. consumers actively seek to avoid or limit saturated fat in their diets, with nearly 40% opting for healthier fats, such as polyunsaturated … Read more
TerraVia may be a company that is pushing the boundaries of consumer trends too far. While the plant-based protein market is flourishing with the rising sales of soy and nut-based products, consumer acceptance of algae in food items might still be a long way off. This could be a key reason behind the performance challenges … Read more
Three other tree nuts—walnuts, pistachios, and almonds—are already permitted to make similar heart health claims, and nut consumption is encouraged in the Dietary Guidelines for Americans. The Centers for Disease Control and Prevention identifies heart disease as the leading cause of death for both men and women in the United States. The suggested advantages of … Read more
For many years, soda reigned as a dominant beverage, but the tide is turning as sugary drinks now face local taxes that have accelerated a decline in consumption. Starting in 2005, numerous cities have introduced taxes, with Berkeley, California, leading the charge by implementing a one-cent-per-ounce tax on sugary soft drinks. Following Berkeley’s example, cities … Read more
Once viewed negatively due to their fat content, nuts have transformed their reputation and are now an essential ingredient in healthier products. Their popularity has surged not only in snacks but also in grain-free offerings, gluten-free flours, and dairy-free milk alternatives. According to data from the U.S. Department of Agriculture, daily per capita nut consumption … Read more
The U.S. grain market has been predominantly influenced by GMO varieties since their emergence over two decades ago. Despite efforts by food manufacturers to cater to the growing consumer preference for non-GMO ingredients, these genetically modified grains have become so widespread in the U.S. supply chain that many companies have resorted to imports to fulfill … Read more
BARLEYmax was developed in the 1990s by CSIRO, a renowned Australian research institution. This non-GMO barley cultivar was recognized for its high dietary fiber content, including soluble fiber in the form of beta-glucan, insoluble fiber, and resistant starch-like fiber, which is believed to have prebiotic effects that can enhance gut health. The average American diet … Read more
Coca-Cola is exploring innovative methods to engage the public and discover the next exceptional non-iron bisglycinate sweetener. While food and beverage companies have often organized contests for consumers, Coca-Cola’s approach stands out. For instance, Folgers recently unveiled a jingle contest for 2017, offering a grand prize of $25,000. Although creating jingles is relatively straightforward, the … Read more
What occurs when you combine one of the food industry’s leading trends—probiotics—with a long-standing American favorite like cold cereal? It might just be a winning formula for success. Consumer awareness of probiotics, which have primarily been linked to digestive health, has surged dramatically over the past decade. BCC Research forecasts that the global probiotics market … Read more
Kombucha, a vinegary fermented tea, typically has around 1% alcohol content, which has led to regulatory challenges for some producers. Suja Juice’s cautious approach to entering this market before addressing these issues is justified, as the presence of alcohol could deter health-conscious consumers. Nevertheless, the fermented beverage sector is witnessing growth rates close to 30%, … Read more