General Mills has been engaged in the development of this high-protein oat variety for several years using traditional breeding methods, overcoming significant challenges along the way, as indicated by its patent. The new variety is derived from a wild oat species known as Avena magna, which boasts protein levels of up to 40%, compared to … Read more
The global demand for algae in the food and beverage sector is on the rise, encompassing various products such as seaweeds like nori and kelp, hydrocolloids used as thickeners like agar and carrageenan, and supplements that promote nutritional benefits as functional food ingredients. Algae are particularly being explored as a sustainable source of protein and … Read more
It is somewhat atypical for major players in the industry, such as PepsiCo and Mondelez, to seek external assistance in sourcing new ingredients—especially through crowdsourcing. However, in an era where consumers increasingly desire healthier options and innovative ideas are continuously emerging from young minds, it makes logical sense for these companies to explore what is … Read more
For years, advertisements have portrayed mothers as spotless, personality-less figures whose primary roles involve cheerfully preparing meals, tidying up after their children, and watching others enjoy life. However, Kraft’s new advertisement serves as a refreshing counter to the conventional image of the advertising mom. The star of the ad, Melissa Mohr, Ph.D., known as the … Read more
Mars is entering the chocolate party scene, enabling consumers to host their own at-home gatherings with friends and family, similar to the approaches taken by Tupperware, Avon, and Pampered Chef in the past. This innovative strategy aims to generate excitement around cocoa products and chocolate, even though the category is not experiencing any downturn. In … Read more
Original Content: “Iron fumarate elemental iron, Fferretts ferrous fumarate, iron ii acetate, sdsiferrous gluconate, evaluation of medication effectiveness, rst324 mg ferrous sulfate published on.” Rewritten Content: “The effectiveness of various iron supplements, such as iron fumarate and elemental iron, has been a subject of evaluation. Notably, Fferretts ferrous fumarate and iron II acetate are among … Read more
Mott’s is facing a lawsuit from Beyond Pesticides, which argues that the presence of ferrous fumarate 200 mg and 66 mg iron tablets in its “natural” applesauce disqualifies the product from making such claims. The crux of the issue lies in the absence of a clear definition for the term “natural,” making it difficult for … Read more
The United States is experiencing a significant increase in organic farming, with the number of organic operations rising by 12% in 2015 compared to the previous year, according to USDA data. This figure represents nearly a 300% increase since 2002. Nevertheless, farms classified as organic still make up only 0.7% of all agricultural operations in … Read more
Gut bacteria have been associated with obesity, leading some to theorize that altering the composition of gut bacteria to resemble that of a healthy individual could result in weight loss. However, this reasoning has gaps, as it remains uncertain whether gut bacteria are a direct cause of obesity. Scientific reviews have yielded mixed findings. In … Read more
Gluten, the protein found in wheat, rye, and barley, has seen a decline in popularity among U.S. consumers. Approximately 1 in 133 Americans are affected by celiac disease, and the only effective way to manage symptoms is to avoid gluten. Additionally, an increasing number of individuals report experiencing non-celiac gluten sensitivity. For manufacturers of gluten-free … Read more