“CoffeeFruit Pure: Harnessing Upcycling and Antioxidants for a Healthier Future in Food and Beverage”

The idea of “upcycling” isn’t new to the food and beverage industry, but it has garnered increased consumer interest in recent years. CoffeeFruit Pure’s ingredient taps into this trend, alongside the rising demand for antioxidants — a likely winning combination. The pulp of coffee fruit has numerous advantages. Firstly, it is abundant in antioxidants, with … Read more

Title: Shifting Consumer Trends: The Rise of Alternative Proteins and Demand for Transparency in Animal Products

While numerous shoppers are exploring alternative protein sources, chicken, beef, turkey, pork, and seafood remain the most common items in their grocery carts. Overall, consumers express a desire to eat healthier, which includes incorporating more fruits and vegetables into their diets. According to HealthFocus data, 60% of U.S. consumers aged 15 to 70 report reducing … Read more

“Navigating Sugar Reduction in Food and Beverages: Innovations and Consumer Demands”

Reducing sugar content in food and beverages has become a primary concern for manufacturers in today’s market. With consumers increasingly leaning towards healthier options and seeking clean, transparent labeling, the revised Nutrition Facts panel—now postponed until January 1, 2020, for larger companies—will require a specific line for added sugars. Consumers have expressed a desire for … Read more

“Quorn’s Quest for Credibility: Navigating Mycoprotein Benefits Amid Legal Challenges and Consumer Perceptions”

Quorn is understandably eager to scientifically validate the benefits of mycoprotein, the contentious mold-derived component in its non-animal protein offerings. Earlier this year, the company resolved a class-action lawsuit initiated by a Los Angeles resident who alleged that its products breached federal and state laws regarding false advertising and unfair business practices. Additionally, Quorn has … Read more

Revitalizing the Savory Yogurt Trend: Strategies for Innovation and Consumer Appeal in a Changing Market

U.S. consumers may be making an effort to incorporate more vegetables into their diets, but that doesn’t necessarily mean they are eager to have pureed beets mixed into their morning yogurt. Does this mean that the savory yogurt trend is doomed? Not quite. Many shoppers are shifting away from traditional brands like Yoplait, which is … Read more

“Redefining Indulgence: The Nutritional Appeal of thinkThin’s Liposomal Ferric Pyrophosphate Cakes vs. Little Debbie’s Snack Offerings”

The specifics of liposomal ferric pyrophosphate and its target consumer demographic remain ambiguous, yet it undoubtedly caters to the growing demand for both nutritional enhancements and sensory pleasure. Nutritionally, it stands in stark contrast to a competing brand offering similar treats: Little Debbie snack cakes. While both brands provide comparable varieties of preferrrous bisglycinate formulas, … Read more

“Navigating Freshness: How Givaudan’s FreezeFrame Can Help Food Manufacturers Meet Millennial Demands for Healthy and Natural Products”

Consumers, particularly millennials, are increasingly seeking fresh, healthy, and natural foods. Traditionally, convenience foods have not aligned with these preferences and have gained an unhealthy reputation. As food manufacturers strive to improve their image and focus on fresher flavors, Givaudan’s FreezeFrame appears poised to assist them. Marketing these new flavors will require innovative thinking from … Read more

“Are Low-Fat Avocados Missing the Point? Exploring the Health Debate Around America’s Favorite Superfood”

Given the current avocado craze, it’s no surprise that a produce company has developed a variety seen as healthier for fat-conscious consumers, marketed as perfect for smoothies. With avocado supplies dwindling and prices rising, the allure of this trendy superfood remains strong. The popularity of avocados has reached unprecedented levels, leading to record consumption and … Read more

“Millennials Drive Demand for Probiotic-Fortified Foods: Opportunities and Cautions for Manufacturers”

It is not surprising that millennials are more inclined towards probiotics compared to older consumers. While younger individuals generally have healthier digestive systems than their older counterparts, this demographic shows a keen interest in fresh and nutritious foods. Those in their 50s and 60s may turn to probiotics out of necessity, whereas individuals aged 18-35 … Read more