“Coca-Cola’s Innovative Quest for a Non-Sugar Sweetener: Engaging Researchers and Redefining Public Perception”

Coca-Cola is exploring innovative ways to engage the public and discover the next great non-sugar sweetener. While food and beverage companies have long been conducting consumer tests, Coca-Cola is taking a unique approach. Recently, Folgers initiated a jingle contest, offering a grand prize of $25,000. However, creating a catchy jingle is one thing; finding a … Read more

“Navigating the Bottled Water Market: The Impact of Premium Labels and Organic Trends on Consumer Choices”

The consumer demand for premium and value-added products has significantly impacted the bottled water market, leading to confusion regarding specialty label claims. For instance, a study by ZappiStore revealed that 35% of Americans found the term “vapor distilled,” used by Coca-Cola’s SmartWater brand, perplexing. In contrast, the term “purified tap water” resonated more effectively with … Read more

“Kombucha’s Market Potential: Navigating Alcohol Regulations and Capitalizing on Growth Trends”

Kombucha, a fermented tea with a vinegary flavor, typically contains around 1% alcohol, which has led some producers to encounter regulatory challenges. Suja Juice’s reluctance to enter this market until the issue is resolved is justified, as the alcohol content could deter various health-conscious consumers. Nevertheless, the fermented beverage category is experiencing nearly 30% growth, … Read more

“Adapting to Change: The Future of Food Production and Alternative Proteins for a Growing Population”

Food manufacturers must adapt to change immediately by implementing new processes and alternative protein sources to ensure sufficient food for the world’s growing population in the coming decades. This increasingly involves the incorporation of plants, algae, insects, and other non-animal sources into food production as substitutes for meat-based proteins. While the idea of consuming algae … Read more

“Understanding Ferrous Bisglycinate and Its Alternatives: Nutritional Considerations for Bariatric Patients”

First, what is another name for ferrous bisglycinate? It can be compared to ferrous gluconate, sulfate, and fumarate. Additionally, there is a specific concern regarding allergies to ferrous fumarate. For bariatric patients, chewable calcium citrate is a beneficial supplement that can help meet their nutritional needs. This form of calcium is often recommended due to … Read more

“Embracing Insect Protein: Overcoming Barriers and Exploring Sustainable Food Solutions”

In recent years, various companies have championed the concept of using insects as a sustainable protein source for human consumption. However, in many Western markets, the primary obstacles are the disgust factor and uncertainty regarding their legality in food products. According to information from the USDA, whole ground insects can be marketed without needing additional … Read more

“Almonds: The Nut of Choice for Health-Conscious Consumers Amidst Evolving Dietary Standards and Sustainability Concerns”

Innova Market Insights has highlighted that almonds are favored by consumers for their demand for simple, clean label ingredients and their reputation as a nutritious food. They are commonly found in products that are gluten-free, preservative-free, and additive-free. Additionally, the crunchy texture of almonds serves as a unique selling point, with the term “crunchy” being … Read more

“Shifting Beverage Trends: The Rise of Natural Ingredients and Ethical Choices in Energy Drinks”

Although consumers are shifting away from sodas, not everyone is turning to bottled water, which became the top beverage in the country last year. For those seeking alternatives to plain water and paying closer attention to ingredient lists, beverage manufacturers have responded by incorporating more naturally energizing components like ginseng, caffeine, and fruit into their … Read more

“Balancing Benefits and Sustainability: The Palm Oil Dilemma in Global Food Production”

Palm oil is the most extensively utilized vegetable oil globally and presents significant advantages for food manufacturers. It is not only less expensive than other vegetable oils, but it also boasts a long shelf life and processing benefits, including stability at high temperatures and a solid state at room temperature. Consequently, it has emerged as … Read more