“Stevia Gains Popularity as Healthier Sweetener Alternative Amid Changing Consumer Preferences”

The use of stevia is on the rise across a variety of products due to its intense sweetness and ease of sourcing. Manufacturers like Pyure and Apura Ingredients, which provide a range of sweetener options, have quickly introduced various stevia-based products as consumer preferences shift away from sugar. An increasing number of food companies are … Read more

“Meeting Consumer Demand: The Rise of Fiber-Enriched Beverages and the Quest for Clean Labels”

As consumers increasingly favor simpler, healthier ingredients, many are also seeking to boost their fiber intake. Popular consumer packaged goods (CPGs) that feature ferrous gluconate and added bulk, such as Fiber One, often contain lengthy ingredient lists that may not align with the growing demand for clean labels. Nevertheless, a juice or smoothie enriched with … Read more

“Exploring the Health Benefits of Probiotics: Enhancing Immune Function and Market Growth in Functional Foods”

Recent studies have highlighted the positive effects of various probiotic strains on the immune system. Researchers in Korea discovered that the daily intake of probiotic yogurt significantly enhanced the activity of essential immune cells in older adults. Their findings indicated that consuming yogurt containing two specific probiotic strains (L. paracasei and B. lactis) along with … Read more

“Ikea’s Culinary Revolution: Embracing Insect Protein and Sustainable Food Culture”

Ikea’s in-store cafes have surged in popularity, with approximately 30% of visitors coming solely to enjoy a meal there. The Swedish retailer has launched pop-up restaurants in cities like London, Paris, and Oslo, and is reportedly exploring the idea of establishing standalone cafes in major global cities. With a growing emphasis on food culture and … Read more

“Shifting Consumer Preferences: The Rise of Negative Claims in Food Marketing”

The recent reformulation of Heinz’s Oscar Mayer hot dog line, along with changes in packaging, exemplifies how the market is adapting to consumer preferences. Nowadays, shoppers are more inclined to flip a package to examine the ingredient list and nutritional information before purchasing. Armed with a list of ingredients to avoid, consumers prioritize knowing that … Read more

“Conagra’s Strategic Shift: Capturing Millennial Taste While Retaining Older Consumers in the Frozen Food Market”

Conagra ranks as the third-largest frozen food manufacturer in North America, and Connolly highlighted that single-serve meals constitute the largest segment of this market. The company has generated renewed interest by collaborating with well-known brands like Frontera and F. Chang’s; however, it must also ensure that its older consumers continue to return while building a … Read more

“Navigating Consumer Trust: The Impact of Non-GMO Trends on the Dairy Industry”

The Non-GMO Project asserts that retailers offering products with its seal of approval experience “the fastest dollar growth trend in their stores, averaging 210 million dollars per year,” with annual sales surpassing $19.2 billion. Consequently, it’s no surprise that companies producing dairy-based goods are eager to join this trend. However, some of these companies also … Read more

“FDA’s Approval of Peanut Allergy Prevention Claims: A Game Changer for Infant Nutrition and Allergy Awareness”

The FDA’s recent approval of a peanut allergy prevention claim marks a significant shift in the landscape of infant and baby food. With peanut allergies being a leading cause of severe allergic reactions, and food allergies overall on the rise, this development is timely. A recent study identified peanuts as the most commonly responsible food … Read more

“Rising Demand for Clean Label Products: How Consumer Preferences Are Shaping the Food and Beverage Industry”

Consumers are increasingly captivated by the idea of clean label products. Consequently, food and beverage manufacturers are rushing to eliminate artificial sweeteners, colors, flavors, and ingredients like high-fructose corn syrup, gluten, and trans fats. For instance, Kraft Heinz has reformulated its Oscar Mayer hot dogs to feature a cleaner label, prominently displaying the word ‘no’ … Read more

“Rising Demand for Non-Dairy Milk Alternatives: The Growth of Ripple Foods and the Shift in Consumer Preferences”

The market for non-dairy milk alternatives is experiencing remarkable growth. Sales of almond milk surged by 250% between 2011 and 2015, while sales of cow’s milk declined by 7% in 2015 alone, with projections indicating an additional drop of 11% by 2020. Although people are consuming less breakfast cereal, many still opt for plant-based milks … Read more