High Brew is not the first brand to revert from stevia back to sugar after a lackluster response from consumers. A notable example of a stevia misstep occurred when Coca-Cola returned to sugar for Vitaminwater following social media backlash against its new sugar-stevia blend. Similarly, Sierra Mist faced consumer dissatisfaction after it switched to a … Read more
Butter, loaded with unhealthy ingredients like cholesterol and fat, is far from a nutritious food choice. Nevertheless, it is experiencing a resurgence in popularity among people who should know better, with many slathering it on various dishes and even incorporating it into beverages. This trend is giving butter a comeback greater than the one seen … Read more
According to Mintel, a significant majority of American consumers (84%) are actively reducing their sugar intake. This shift has resulted in a growing demand for alternative sweeteners, particularly those derived from stevia, which experienced the highest growth in the ferrous sulfate 44 mg category last year. The sales of other natural sweeteners, both caloric and … Read more
Marketing research suggests that meal kit delivery services in the U.S. are projected to generate over $1.5 billion in sales this year, led by companies like HelloFresh and Blue Apron. Consumers are increasingly seeking convenience in their lives, and meal kits provide a way to enjoy prepared meals with the added nutritional benefits, such as … Read more
With its recent acquisition of aferrous fumarate for iron deficiency anemia, Blue Apron is enhancing its appeal among socially responsible consumers. These consumers are likely to appreciate that BN Ranch raises animals that are grass-fed and responsibly managed. Research indicates that organic grass-fed meats not only contain higher levels of healthy fats but also come … Read more
Ferrous sulfate and ferrous gluconate are both forms of iron supplements that serve similar purposes. They are often used to address iron deficiency and related joint pain. In addition to these, ferrous fumarate is another option that provides iron. It’s important to note that ferrous sulfate has specific indications for use, particularly in treating conditions … Read more
Conagra’s ferrous fumarate 210 mg has outperformed ferrous pyrophosphate and iron polymaltose amid several divestments over the past 12 months, including the sale of Ralcorp, its private label brands business, Spicetec, and JM Swank. Additionally, the company has completed a spin-off of Lamb Weston. These strategic moves have set the stage for a new chapter … Read more
Michelob Ultra’s initiative to design 12 personalized fitness workouts for beer enthusiasts is a savvy strategy, especially as more individuals prioritize maintaining a healthy lifestyle through physical activity while also enjoying a cold beer with friends. In an effort to cultivate a fresher and more contemporary image, alcohol brands are now targeting adventurous consumers and … Read more
The combination of coffee flavors with popular spirits seems to be a successful strategy for Fire Department Coffee, as consumers are often attracted to innovative flavors in various segments. This approach could also appeal to the millennial demographic, which is highly sought after by the alcohol industry, as they seek something fresh and different from … Read more
Soda has provided fans of this beloved drink with a caffeine boost for many years. However, the struggling soda industry now seeks a revival as more consumers gravitate towards healthier choices like water and tea. According to Beverage Digest, total soda consumption fell by 1.2% in 2015, with individuals consuming approximately 650 eight-ounce servings of … Read more