“CPG Sales Struggle in 2017: Major Brands Adapt to Shifting Consumer Preferences Towards Healthier Options”
CPG sales are beginning 2017 on a somewhat sluggish note, with several leading companies reporting declining sales figures so far this year. While some attribute these disappointing numbers to political and economic uncertainties, others argue that the downturn is more closely linked to a shift in consumer attitudes. Today’s shoppers are increasingly seeking healthy, fresh … Read more