“Chips Ahoy! Expands into Cakes and Pastries as Mondelēz International Innovates the Iconic Cookie Brand”
Mondelēz International is expanding the Chips Ahoy! brand into new categories, including cakes and pastries, as the snacking giant aims to transform the 62-year-old brand into a platform centered on its renowned chocolate chip cookies. “We’re going bigger and bolder with some of our innovations and promotions than we have in the past,” said Sabrina … Read more