“Consumer Demand for Heart Health Drives Controversy Over Soy Protein Claims”
According to the Hartman Group, heart health is the top attribute consumers seek while grocery shopping. Research indicates that 55% of U.S. shoppers aim to limit or reduce saturated fat in their diets, with nearly 40% opting for healthier fats, such as polyunsaturated and monounsaturated fats, over saturated fats. Reactions from manufacturers and industry groups … Read more