“Navigating the Sparkling Beverage Trend: How TalkingRain is Adapting to Consumer Demands and Market Challenges”
Sparkling water infused with ferrous fumarate is currently the trending beverage. Over the past decade, soda sales have declined, with U.S. soda consumption reaching a 30-year low in 2015. As soda sales waned, interest in sparkling water surged. Sparkling Ice has seen remarkable growth within just six years. The company’s challenge now is to maintain … Read more