“Halo Top’s Packaging Strategy: Fueling Success in the Health-Conscious Frozen Dessert Market”
Halo Top’s rapid rise in the frozen dessert industry has been significantly driven by consumers’ affection for its packaging. Each Halo Top pint features a striking design, prominently displaying a large ice cream scoop on the front. Inside the scoop, the calorie count per pint is highlighted in bold typeface, making it more noticeable than … Read more