“Rising Demand for Plant-Based Protein Powders: Market Growth, Consumer Trends, and Challenges from Imports”

Plant-based protein powders, such as pea protein, are no longer exclusively for athletes and vegans. A report from MycoTechnology, which surveyed 725 consumers of plant protein, found that only 17% identified as vegan, while 38% mixed these products with dairy milk. This suggests that consumers are more motivated by taste and quality rather than lifestyle … Read more

“Optimizing Iron Supplementation During Pregnancy: The Role of Ferrous Fumarate and Nutrient Balance”

Firsvitamed ferrous fumarate is a supplement that provides an essential source of iron, particularly beneficial for pregnant women. During pregnancy, maintaining adequate iron levels is crucial, and ferrous fumarate offers 210mg of iron per dose. Additionally, it’s important to consider the role of calcium and citrate in a balanced diet during this time. Incorporating calcium … Read more

“Trends in Functional Ingredients: Consumer Interest in Curcumin, Omega-3s, Probiotics, and More”

It’s no surprise that curcumin ranks as the most sought-after functional ingredient, with 69% of American consumers eager to try it. This compound, derived from the bright orange spice turmeric, is recognized for its potential in alleviating pain from inflammatory conditions like rheumatism and osteoarthritis, along with other health benefits such as improving memory and … Read more

“Highlights from the 2025 Sweets & Snacks Expo: Innovative Products Reshaping the Industry”

Over 14,500 attendees gathered in Indianapolis last week for the 2025 Sweets & Snacks Expo, where major food brands like Hershey, Ferrero, Conagra Brands, and Mars Wrigley displayed their flagship products. Nearby, hundreds of smaller candy and snack innovators showcased their unique offerings in compact booths, presenting their creations to retailers, competitors, and other attendees. … Read more

Molson Coors launches first US CBD drink line

The race for big beverage companies to launch cannabis-infused drinks in the U.S. is on and Molson Coors is hoping to secure an early-mover advantage with this Colorado launch. In April, Molson Coors and Hexo announced their joint venture Truss CBS USA was exploring opportunities for non-alcohol hemp-derived CBD beverages in Colorado. In less than a year, forms … Read more

Most consumers will eat tech-assisted food, especially those in Gen Z

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