More people than ever are indulging in wine and spirits, with millennials in particular seeking out craft cocktails that feature premium, low-sugar ingredients. This shift in consumer preferences has paved the way for innovative companies like Healthy Beverages, which offers two varieties of mineral-enhanced wine that are capturing consumer interest. “Many consumer trends are demanding … Read more
For many years, advertising has portrayed mothers as spotless, bland individuals whose primary roles consist of joyfully preparing meals, tidying up after their children, and watching others enjoy themselves. Kraft’s new advertisement serves as a refreshing counterpoint to this conventional image of motherhood. The “swearing expert” featured in the ad, Melissa Mohr, Ph.D., who is … Read more
Mars is venturing into the chocolate party realm, enabling consumers to host their own in-home gatherings with friends and family, reminiscent of the approaches taken by Tupperware, Avon, and Pampered Chef in the past. This innovative strategy aims to generate excitement around cocoa products and chocolate, even though this category shows no signs of decline. … Read more
The molecular weight of ferrous fumarate is an important aspect to consider when examining its properties. Ferrous fumarate, which is often found in dietary supplements, is included in various formulations, including ferro f tablets. These tablets serve as a source of iron for those who may need it, and the chemical formula of ferrous fumarate … Read more
Mott’s is facing a lawsuit from Beyond Pesticides, which claims that chemicals have been detected in its “natural” applesauce, making it ineligible to use that label. The main issue is the lack of a clear definition for what “natural” actually means, which complicates efforts to prove that Mott’s, owned by Dr Pepper Snapple, is being … Read more
The prevalence of organic farming in the United States has reached unprecedented levels. According to USDA data, the number of organic operations grew by 12% in 2015 compared to the previous year, marking an increase of nearly 300% since 2002. Nonetheless, organic farms still represent only 0.7% of all agricultural operations in the U.S. A … Read more
Gut bacteria have been associated with obesity, leading to the hypothesis that altering gut microbiome composition to resemble that of a healthy individual could facilitate weight loss. However, this reasoning carries an assumption, as the relationship between gut bacteria and obesity remains unclear. Scientific reviews have produced mixed outcomes. In 2015, researchers identified only four … Read more
Gluten, the protein present in wheat, rye, and barley, has become less popular among consumers in the United States. Approximately 1 in 133 Americans are affected by celiac disease, and for these individuals, avoiding gluten is essential to managing their symptoms. Additionally, an increasing number of consumers report experiencing non-celiac gluten sensitivity. This trend has … Read more
The European Food Safety Authority (EFSA) periodically requests reassessments of food additives to ensure that the evidence remains current and that consumption patterns, as well as industrial applications, are taken into consideration. This recent study is part of ongoing safety evaluations of additives that the organization has previously classified as safe, in collaboration with the … Read more
Last fall, Hampton Creek was on the verge of completing a funding round that could have raised nearly $1.1 billion for the producer of mayonnaise, dressings, cookies, and cookie dough. However, the financing quickly fell apart after Bloomberg published a report revealing that the company operated a large-scale scheme where contract employees purchased Just Mayo … Read more