“Sweet Changes: The Candy Industry’s Shift Towards Healthier Options Amid Sugar Backlash”
Dive Insight: Tracey Massey, the president of Mars Chocolate North America, informed Fortune that their commitment to sugar reduction marks the first time the candy industry has united to address health and wellness. This strategic move aligns with Mintel’s 2017 Consumer Trend report, which highlighted a significant “backlash against sugar” as a top concern. Although … Read more