“Shifting Consumer Preferences: The Rise of Negative Messaging in Food Packaging and Ingredient Transparency”
Kraft Heinz’s reformulation of their Oscar Mayer hot dog line and the subsequent packaging changes serve as prime examples of how the market is adapting to consumer demands. Nowadays, shoppers are more inclined than ever to flip packages over to scrutinize ingredient lists and nutrition panels before making a purchase. With a growing list of … Read more