“Embracing Imperfection: Kraft’s Bold New Ad Challenges Traditional Depictions of Motherhood”
For years, advertising has portrayed mothers as spotless, personality-less figures whose primary roles involve joyfully preparing meals, tidying up after their children, and watching others enjoy life. Enter Kraft’s latest advertisement, a refreshing departure from the traditional depiction of moms. The ad features Melissa Mohr, Ph.D., dubbed the “swearing expert” and the author of “Holy … Read more