“PepsiCo and Mondelez Embrace Crowdsourcing to Innovate Ingredient Sourcing Amidst Health-Conscious Consumer Trends”
It is somewhat uncommon for major corporations like PepsiCo and Mondelez to seek external assistance in sourcing new ingredients, particularly through crowdsourcing. However, in a time when consumers are increasingly seeking healthier options and innovative ideas are constantly emerging from young entrepreneurs, it makes sense for these companies to explore what is available in the … Read more