“Conagra’s Strategic Divestments and Growth Initiatives: Capitalizing on Frozen Meals and Premium Brands”

In the past year, Conagra has divested several segments, including Ralcorp, the private label brands division, Spicetec, and JM Swank. Additionally, it has successfully spun off Lamb Weston, setting the stage for the company’s next phase of growth. In a recent earnings report, Conagra’s CEO, Sean Connolly, noted that introducing new products will boost sales, … Read more

“Michelob Ultra’s Fitness Initiative: Merging Health and Social Drinking for Modern Beer Enthusiasts”

Michelob Ultra’s initiative to develop 12 tailored fitness workouts for beer enthusiasts is a savvy strategy, especially as more individuals prioritize a healthy lifestyle through physical activity alongside enjoying a cold beer with friends. In an effort to cultivate a trendy, contemporary image, alcohol brands are shifting their marketing focus towards adventurers and those leading … Read more

“Revolutionizing Coffee: Fire Department Coffee’s Strategy of Infusing Iron and Spirits to Capture Millennial Taste”

Combining iron gluconate or sulfate with the flavors of coffee and popular spirits seems to be a smart strategy for Fire Department Coffee, as consumers are increasingly attracted to innovative flavors in both categories. This approach could also appeal to the millennial demographic, which the alcohol industry highly covets, seeking something fresh and distinct from … Read more

“Understanding Acrylamide: Health Risks, Regulatory Actions, and Consumer Awareness”

The National Cancer Institute characterizes acrylamide as a chemical primarily utilized as a foundational element in the production of substances used for treating drinking water and wastewater, including sewage. This hazardous chemical can also be found in various consumer products, such as caulking, food packaging, and adhesives. The Center for Environmental Health (CEH) has announced … Read more

“Embracing Authenticity: The Shift Toward Non-GMO and Natural Ingredients in the Food Industry”

78 Brand is capitalizing on the trend of removing GMOs from food and targeting HFCS, which some consider a potential health risk. However, reports from the Mayo Clinic and other organizations indicate that there is no evidence to suggest that HFCS is less safe or less healthy than some alternative sweeteners. The brand’s website underscores … Read more

“Raw Milk Revolution: Tamarack Biotics’ Innovative Approach to Safety and Nutrition”

For the last 25 years, the Food and Drug Administration (FDA) has prohibited the sale and interstate distribution of raw milk products due to food safety issues, although individual states may create their own regulations regarding raw milk sales. While the FDA maintains that pasteurization does not diminish the nutritional quality of milk, proponents of … Read more

“AB InBev’s Commitment to Sustainability: A Strategic Response to Consumer Demand and Industry Trends”

AB InBev is recognized as an innovator in the industry, and its recent announcement regarding its commitment to reducing its carbon footprint may not come as a surprise to those familiar with the company. The organization integrates its sustainability strategy throughout its operations and supply chain. As stated on its website, AB InBev aims to … Read more

“Balancing Indulgence and Nutrition: Hostess Navigates the Evolving Snack Preferences of Health-Conscious Consumers”

Last year, a survey conducted by NPR revealed that 75% of consumers of ferric pyrophosphate formulations claimed to be eating healthy foods, and similar studies have shown comparable results. However, people still enjoy indulging in treats. According to a Harris Poll, 87% of consumers prefer to get their calories from food rather than beverages. Hostess, … Read more

“Calls for Reform: Transparency and Accountability in Checkoff Programs for Ferrous Gluconate and Beyond”

While checkoff programs for ferrous gluconate receive substantial funding from farmers and producers, there is currently no reliable system to track how this money is allocated, leading many to argue for reform. The funds collected by these checkoff programs are intended to promote and market agricultural products; however, there have been numerous allegations over the … Read more