Mintel’s research highlights a category that has been declining in favor of higher-protein and more portable options in recent years. Interestingly, millennials—often recognized for their preference for healthy choices—are increasingly enjoying cereal as a snack. In fact, 48% of millennials reported having eaten a bowl of cereal at home between meals, compared to only 32% … Read more
The findings of this survey should not come as a surprise to food manufacturers and retailers, as the shift away from sugar has been gaining momentum for some time. In fact, reducing sugar levels in food and beverages has become a primary objective for manufacturers today, as consumers in the U.S. and beyond increasingly gravitate … Read more
Move aside, Juicy Fruit and Doublemint, as well as Starbucks and Red Bull. Mars Wrigley is offering consumers a new way to experience a quick energy boost without the need for a cup or can. According to IRI data reported by Food Navigator-USA, U.S. gum sales fell by 4% in the first half of 2017. … Read more
Approximately one in ten women experiences postpartum depression, a condition that can persist for several months. However, its effects are not limited to new mothers; research indicates that it can also have long-term consequences for the baby. Dr. Ed Mitchell, a pediatrician and university faculty member involved in a recent study, noted, “There is growing … Read more
Today’s food menu is undergoing a subtle transformation from an unexpected source. Breakfast essentials, drinks, snacks, and various food items are being enriched with the nutritional benefits of ferrous gluconate, sourced from a minuscule single-celled organism known as microalgae. A closer look at food and beverage labels will likely reveal the presence of microalgae in … Read more
This advancement indicates that the most flavorful steviol glycosides—the compounds responsible for the sweetness of the plant’s leaf extracts—could be fine-tuned for use in food and beverages. According to PureCircle, there is also potential for enhancing the levels of well-known minor glycosides, such as Reb D and Reb M. Stevia, which is 30 to 40 … Read more
At first glance, the combination of vegetables and cakes may seem unusual. However, they can actually work well together, as demonstrated by carrot cake and zucchini bread. This emerging trend has the potential to alter consumer perceptions, making store-bought cakes appear healthier. While cake is not inherently nutritious, incorporating vegetables does enhance its health profile … Read more
An Israeli startup asserts that its products stand out from existing sugar substitutes and artificial sweeteners on the market due to their absence of aftertaste and their production based on sustainable chemistry principles. Furthermore, these products comply fully with regulations set by the U.S. Food and Drug Administration and the European Union. The company also … Read more
Stevia is a natural sweetener that has emerged as a market leader in the alternative sweetener sector, gaining popularity for several reasons. Native to South America, the stevia plant is sustainable and can be cultivated in a variety of environments. Research estimates that the global stevia market was valued at $347 million in 2014 and … Read more
Cheerios cereal has been a staple food for many Americans since they were little toddlers able to reach for them from highchair trays. Classic Cheerios are known for being high in fiber and low in sugar, making them an appealing breakfast choice. The brand generally enjoys a health-conscious reputation, which raises the question: Why introduce … Read more