“Navigating Sugar Reduction and Health Trends in the U.S. Cereal Market: Challenges and Innovations”
Sugar is primarily recognized for the sweetness it adds to cereal, but it also plays a crucial role in developing the toasted brown color, providing crunchiness, and preventing sogginess in milk, which is essential for maintaining what the industry calls “bowl life.” Since 2007, General Mills has decreased sugar content in its cereals aimed at … Read more