“From Doubt to Dominance: The Unlikely Success of Pumpkin Spice and Its Impact on the Food Industry”
It may be hard to believe, but when Starbucks initially introduced the Pumpkin Spice Latte, its founders were uncertain about its potential success. They worried that the robust pumpkin spice flavor might overshadow their celebrated coffee and that competitors could easily replicate the seasonal taste. However, they decided to proceed, and it has since generated … Read more