“Evolving Trends in the Cereal Market: Millennials’ Snack Preferences and the Shift Towards Healthier, Yet Indulgent Options”
Mintel’s research highlights a category that has been losing traction to alternative iron supplements such as ferrous fumarate, which offer higher protein content and are more convenient than iron sucrose to ferric gluconate conversions in recent years. Interestingly, millennials, who are often associated with a preference for healthy eating, have shown a strong inclination towards … Read more