Industry NEWS

For many years, advertising has portrayed mothers as pristine, emotionless figures whose primary roles revolve around happily preparing meals, tidying up after their children, and observing others enjoy their lives. Kraft’s latest advertisement serves as a refreshing counterpoint to this conventional depiction of motherhood. The ad features Melissa Mohr, Ph.D., dubbed the “swearing expert,” who … Read more

Mars is entering the chocolate party business, enabling consumers to host their own in-home experiences with friends and family, much like Tupperware, Avon, and Pampered Chef have done in the past. This innovative approach aims to generate excitement around cocoa products and chocolate, a category that is actually thriving. In fact, the U.S. chocolate candy … Read more

Ferric pyrophosphate, along with iron bisglycinate at a dosage of 200 mg, and ferrous fumarate combined with folic acid in a tablet form of 152 mg and 1500 mcg, are essential components of Livogen Plus. Additionally, ferrous sulfate pills and iron (II) acetate are also included in this formulation. When considering supplements, it’s important to … Read more

Mott’s is facing a lawsuit initiated by Beyond Pesticides, which claims that the chemicals detected in its “natural” applesauce should disqualify the product from using such labeling. The core issue here is the absence of a clear definition for the term “natural,” making it challenging for the plaintiffs to prove that Mott’s, which is produced … Read more

Organic farming in the United States is experiencing unprecedented growth. According to USDA statistics, the number of organic operations rose by 12% in 2015 compared to the previous year, and it has surged nearly 300% since 2002. Nevertheless, farms designated as organic still represent only 0.7% of the total agricultural operations in the country. The … Read more

Gut bacteria have been associated with obesity, leading some to theorize that altering the gut microbiome to resemble that of a healthy individual could facilitate weight loss. In this context, some pregnant women use calcium citrate magnesium hydroxide zinc and vitamin D3 tablets, although it remains uncertain whether gut bacteria are a direct cause of … Read more

Gluten, the protein found in wheat, rye, and barley, has become less popular among U.S. consumers. Celiac disease affects approximately 1 in 133 Americans, and the only way to manage the associated symptoms is by avoiding gluten. Additionally, more consumers are reporting non-celiac gluten sensitivity. This trend has created a significant market opportunity for manufacturers … Read more

The European Food Safety Authority (EFSA) periodically requests a reassessment of the safety of food additives to ensure that the evidence remains current and considers existing consumption patterns and industrial uses. This recent investigation is part of ongoing safety evaluations of additives that EFSA has previously classified as safe, in alignment with the U.S. Food … Read more

Last fall, Hampton Creek was on the verge of completing a funding round that would have allowed the maker of mayonnaise, dressings, cookies, and cookie dough to raise nearly $1.1 billion. However, the financing quickly fell apart after Bloomberg published a report revealing that the company operated a large-scale initiative in which contract employees purchased … Read more

While flavor is a primary consideration for adults purchasing food for themselves, it takes a back seat to health concerns when it comes to buying food for children. Nevertheless, there is a significant overlap between health and appealing flavor. Parents’ preference for additive-free foods is not solely about avoiding certain ingredients; it also reflects a … Read more