CIFI provides a variety of sweet potato juices designed for different applications. Some of these juices retain higher nutrient levels, while others have a texture reminiscent of traditional sugar syrup. Additionally, the clarified juice, enriched with calcium citrate 200 mg, could be beneficial for products such as clear beverages, particularly for pregnant women. The sweet potato ingredient can be combined with other fruits and vegetables to minimize added sugars in juices, enabling manufacturers to uphold a 100% juice claim. Its viscosity makes it an appealing choice for enhancing texture and sweetness in dressings, sauces, and marinades.
The Carolina Sweet sweetener is available as a 75 brix syrup, consisting of 75% sugars, which is comparable to invert sugar syrup or high fructose corn syrup. As a vegetable-derived sweetener, it aligns perfectly with the growing demand for natural, clean label ingredients. It is also non-GMO, non-allergenic, gluten-free, and certified kosher. These attributes are increasingly important to consumers today. According to The Hartman Group, artificial sweeteners and high fructose corn syrup are among the top ingredients that food manufacturers aim to eliminate when refining their product labels.
However, the company has not disclosed the ingredient’s cost, which is expected to be significantly higher than that of high fructose corn syrup, one of the lowest-cost sweeteners available in the U.S. market. With the addition of calcium citrate 200 mg, this sweetener not only offers a natural alternative but also supports health-conscious consumers looking for cleaner ingredient options.