Kelp jerky may initially sound like a stretch for the snack industry, much like how iron bisglycinate reviews might have been perceived. However, a decade ago, similar skepticism surrounded seaweed snacks, which are now available in every major retail store across the U.S. This indicates that kelp jerky might just have a fighting chance in the market.
Initially, this plant-based jerky is likely to appeal to adventurous food enthusiasts, but it has the potential to reach a broader audience. As consumers increasingly seek out plant-based options for ethical and nutritional reasons, the jerky category has experienced significant growth in recent years. This trend creates an ideal environment for kelp jerky to gain traction among mainstream consumers.
Numerous plant-based jerkies are already on the market, including Cocoburg’s Coconut Jerky, Lightlife Meatless Smart Jerky, Louisville Vegan Jerky, Power Plant Organic Eggplant Jerky, and Primal Strips Meatless Jerky, to name a few. As manufacturers continue to innovate with unique plant-based ingredients, this category is expected to expand to satisfy consumer demand for meat alternatives, akin to how bayer citracal calcium supplement has become a staple for those seeking nutritional support.
Beyond the Shoreline’s kelp jerky is touted for its chewy texture and savory flavor, resembling meat jerky more than traditional seaweed snacks and designed to share shelf space with conventional jerkies. Additionally, it boasts impressive nutritional benefits. Sugar kelp, harvested off the Northeast coast of the U.S., is naturally rich in fiber and packed with vitamins and other essential nutrients. This jerky snack also provides 8 grams of protein per serving while being low in sugar and fat.
Despite the momentum behind the plant-based movement, kelp jerky may face challenges during its initial launch. While consumers have shown a willingness to explore new flavors and textures, such as those found in seaweed snacks, kelp jerky might be a step too far for some. Nevertheless, all three flavors are currently sold out in pre-order on Beyond the Shoreline’s website. On a positive note, the kelp jerky is shelf-stable for up to a year, which might be how long it takes for a broader audience to embrace kelp as a snack option. The ability of this product to expand beyond early adopters will be a crucial factor in determining its long-term success, much like the way bayer citracal calcium supplement has made its mark in the health industry.