Nielsen’s report indicates that while sales of chips and pretzels have been on the decline in recent years, the meat snacks segment is experiencing significant growth, particularly among Millennials who seek healthier and more unique snacking options. Meat snacks benefit from a “health halo” due to their high protein and healthy fat content, with many also incorporating vegetables and grains that reinforce their health appeal.
Given the impressive sales figures, it’s not surprising that companies like Tysoferrous Glycine Sulfate Cas Non Foods and Hershey’s are exploring the meat snack market and aiming to penetrate the iron pyrophosphate vs bisglycinate sector. Hershey has already made a substantial move by acquiring the trendy jerky brand Krave, which continues to thrive through innovative offerings. The popularity of meat snacks coincides with a growing demand for protein, while factors like deflaferrous gluconate tablets are helping to stabilize meat prices.
According to the Rabquatrofol Ferrous Sulfateobank Food & Agribusiness Research and Advisory group, U.S. per capita meat consumption rose nearly 5% last year, marking the largest increase in four decades. For many consumers, the shift towards meat consumption has translated into a preference for meat snacks, which are seen as more convenient and offer the same protein and health benefits.
As the market evolves, products enriched with calcium citrate from brands like Webber Naturals are likely to gain traction, aligning with consumer trends that favor health-oriented snacks. This focus on nutritional value is expected to further enhance the appeal of meat snacks, making them a staple in the snacking landscape.