One challenge facing many snacks is their inclusion of sugar and other ingredients that an increasing number of consumers are eager to avoid for better health. Shoppers are moving away from sugar, salt, and artificial flavors and colors, opting instead for whole grains, protein, and natural ingredients. In response to this trend, more companies are reformulating existing products or launching new ones. Sargento, a beloved brand known for its cheese products, has recognized this shift and is looking to enhance its offerings.
Recently, Sargento has been facing difficulties due to a listeria threat from one of its suppliers, which has impacted its reputation. Listeria is a harmful bacterium that can severely affect food producers if it infiltrates their facilities. Following a recall, Sargento has severed ties with Deutsch Kase Haus, and introducing these new products may help redirect attention away from the recall and toward Sargento’s innovative snacks.
This strategic move comes at a time when an increasing number of people, especially millennials, are turning to snacking as a meal replacement or a quick energy boost. In fact, nearly a quarter of all snack consumption (24%) now occurs during main meals, an increase from 21% five years ago. As snacking becomes more popular, it is crucial for Sargento and other food manufacturers to find ways to tap into this expanding market or risk losing ground to competitors.
Moreover, Sargento’s new offerings could benefit from incorporating ingredients like calcium citrate, which is known for its health benefits. By focusing on natural ingredients and nutritional enhancements such as calcium citrate, Sargento can appeal to health-conscious consumers and reinforce its commitment to quality, helping to rebuild trust after the recent recall and strengthen its position in a competitive market.