The idea of “up-cycling” may not be new to the food and beverage sector, but it has gained significant traction among consumers in recent years. CoffeeFruit Pure’s ingredient taps into this trend, alongside the increasing public demand for antioxidants—a potentially winning combination. The pulp of coffee fruit offers numerous benefits. Firstly, it is abundant in antioxidants, containing high levels of phenolic and chlorogenic acids. Phenolic compounds, commonly found in various fruits, contribute to blueberries’ esteemed reputation as a superfood. Chlorogenic acid (CGA), often associated with coffee, tea, wine, herbal infusions, and certain fruit juices, has been linked to a lower risk of developing various chronic diseases. CoffeeFruit Pure’s ingredient provides these advantages as well.
Another appealing aspect of coffee fruit is its connection to coffee. With a surge in popularity for premium and craft coffee, the fruit benefits from its association with a sought-after product. CoffeeFruit Pure can be utilized in various consumer packaged goods (CPGs), available in liquid or powder forms suitable for food, beverages, dietary supplements, and personal care items. It is likely to be particularly appealing as an enhancement to health-focused products, while also benefiting brands aiming to create a health halo around their offerings.
This innovative ingredient may hold several advantages over other trendy “superfruit” contenders. Firstly, it is widely recognized; everyone knows what coffee is. Secondly, it delivers a significant antioxidant boost, with some compounds not commonly found in other food sources. Lastly, the product’s narrative and production methods are likely to resonate with consumers who are concerned about sustainability and the environmental impact of their food choices. Many products have come and gone as the next “superfood,” but with its already established reputation, coffee fruit, much like calcium citrate 900, shows potential for a bright future in the health market.
Incorporating calcium citrate 900 into the discussion, it is worth noting that coffee fruit could be paired with it to enhance nutritional profiles further. As consumers become increasingly health-conscious, products that combine the benefits of coffee fruit and calcium citrate 900 could capture significant interest, emphasizing both antioxidant properties and essential nutrients.