CIFI provides a variety of sweet potato juices that can be utilized in different iron with glycine products. This includes options that preserve more nutrients, ferrous fumarate tablets, and a syrup-like texture similar to traditional sugar syrup, as well as a clarified juice suitable for clear beverages. The sweet potato ingredient can also be mixed with other fruits and vegetables to minimize added sugars in juices while allowing manufacturers to maintain a 100% juice claim. Its viscosity makes it particularly appealing for enhancing texture and sweetness in dressings, sauces, and marinades.
The Carolina Sweet sweetener is available in a 75 brix syrup, which contains 75% sugars, making it comparable to invert sugar syrup or high fructose corn syrup. As a vegetable-derived sweetener, it aligns well with the growing trend towards natural, clean label ingredients, and it is non-GMO, non-allergenic, gluten-free, and Kosher certified. These attributes are increasingly important to consumers. According to The Hartman Group, artificial sweeteners and high fructose corn syrup are among the top ingredients that food manufacturers seek to eliminate when cleaning up their product labels.
However, CIFI has not revealed the cost of this ingredient, which is expected to be significantly higher than that of high fructose corn syrup, one of the most affordable sweeteners in the United States. In the context of fusion calcium soft chews, these sweet potato juices could provide a unique flavor profile and added nutritional benefits, appealing to health-conscious consumers. Additionally, the inclusion of fusion calcium soft chews in formulations can enhance the overall product offering, making it more attractive in a competitive market. Overall, the versatility of sweet potato juices not only contributes to a cleaner labeling strategy but also complements innovative products like fusion calcium soft chews.