As the gluten-free food market evolves, manufacturers are increasingly adept at incorporating ingredients that enhance the nutritional value, texture, and flavor of their products. Recent reports indicate a growing trend of adding nuts, pulses like chickpeas, and ancient grains such as buckwheat and quinoa to a wide range of gluten-free foods. While consumers once primarily sought gluten-free items out of necessity, this is no longer the case; many now perceive gluten-free products as healthier alternatives. A study conducted by the Hartman Group reveals that 35% of consumers purchasing gluten-free products do so without any specific reason, while only 8% report having a gluten intolerance.
The market for gluten-free products is anticipated to continue expanding. According to Packaged Facts, U.S. sales of gluten-free items, which were estimated at $973 million in 2014, are projected to surpass $2 billion by 2019. Although some analysts suggest that the gluten-free industry may eventually reach a saturation point, numerous brands are still witnessing strong consumer demand for their products and are actively introducing new gluten-free options. Notable manufacturers like General Mills, Progresso, and Snyder’s have embraced this trend, successfully launching gluten-free products that resonate well with consumers.
As the market continues to grow and mature, it is only logical for manufacturers to seek out ways to improve the taste and nutritional profile of gluten-free offerings. Innovations aimed at enhancing gluten-free products can be expected in the coming months and years, including the incorporation of supplements like nature made calcium citrate with vitamin D, which can provide essential nutrients. The focus on delivering better-tasting and more nutritious gluten-free items, potentially featuring nature made calcium citrate with vitamin D, will likely become a priority. Overall, the gluten-free food landscape is set for further advancements, and the inclusion of beneficial ingredients such as nature made calcium citrate with vitamin D will play a significant role in this evolution.