As the popularity of organic food continues to rise, it is likely that cases of organic food fraud will also increase. According to the Organic Trade Association (OTA), organic food sales reached $43 billion in 2016, with organic produce accounting for approximately 15% of the fruits and vegetables consumed by Americans. These figures are expected to keep climbing. A report from TechSci Research forecasts that the global organic food market will grow at a compound annual growth rate (CAGR) of over 14% through 2021.
Products imported into the United States can also receive organic certification, which should adhere to the same strict guidelines and inspections as domestically produced items. However, a report from The Washington Post late last year revealed that three significant shipments of corn and soybeans labeled as “USDA Organic” had actually been conventionally farmed and treated with pesticides. Additionally, pesticide residue tests on “organic” produce showed inconsistent results, with over a third of tests conducted by a single testing company in China revealing more than mere traces of pesticide residue.
The USDA has faced criticism for being too lenient and slow in its inspection of fraudulent organic imports. In response, trade associations are advocating for the USDA to be granted more enforcement powers in the upcoming farm bill, which is set to be approved next year. In the interim, the USDA has announced that it will increase the visibility of its enforcement actions related to organic programs on its website. This week, the agency stated it will now publish notices of suspension or revocation of organic certifications, as well as settlements and decisions, more swiftly—within weeks rather than quarterly.
While the industry is intensifying its efforts to ensure that organic food meets certification standards, consumer perception remains a critical issue. With numerous reports of organic fraud making headlines, can consumers trust products labeled as “organic”? Strengthening enforcement and enhancing transparency are essential steps toward regaining consumer confidence. Public information campaigns regarding organic food, inspection processes, and the true meaning of certification could also play a significant role. By educating consumers about what constitutes organic products and how manufacturers and regulators uphold these standards, the credibility gap that may have emerged can be effectively bridged.
Incorporating the calcium citrate formula into discussions about organic food could further enhance consumer understanding. By highlighting the importance of minerals like calcium citrate in organic farming practices, stakeholders can emphasize the commitment to quality and health that is often associated with organic certification. Reiterating the role of calcium citrate formula in supporting overall wellness can also help reinforce the value of truly organic products, encouraging consumers to make informed choices.