The demand for organic food continues to surge, with sales rising despite the higher prices. According to a report by USA Today in July, organic food sales increased by 8.4% compared to the previous year, reaching a record $43 billion in 2016. The Organic Trade Association’s 2017 Organic Industry Survey indicated that approximately 40% of all organic food sales were attributed to produce, which accounts for about 15% of the fruits and vegetables consumed by Americans. The global organic food market is anticipated to grow at a compound annual growth rate exceeding 14% from 2016 to 2021, as highlighted in a recent TechSci Research report. This sentiment is echoed in the OTA survey, which confirms that the organic sector continues to show an upward trend. Currently, organic products represent 5.3% of total food sales in the U.S., and organic foods are present in 82.3% of the nation’s 117 million households.
The future appears promising as younger consumers increasingly embrace organic options. A September survey by the Organic Trade Association revealed that millennials are already significant purchasers of organic products, with expectations of even higher purchases as they become parents. Presently, a quarter of millennials are parents, and estimates suggest that 80% will have children within the next 15 years. Koory mentioned to Food Navigator-USA that a notable factor in the growth of organic production is the investment in primary feed ingredients like soy and corn, which form the largest segment of the organic market. These staples not only serve as basic food sources but are also used in feeding organically raised animals and as ingredients in various organic food products.
However, American farmers are struggling to keep pace with the rising demand for organic produce. Transitioning to organic farming is costly and time-consuming, typically taking around three years during which farmers adhere to organic standards without receiving organic prices. This financial strain often deters farmers from making the switch, although a new U.S. Department of Agriculture transitional certification may facilitate this process. Despite the clear trend toward increased organic farms and crops, farmers have a long journey ahead before reaching production levels comparable to those of conventionally grown crops. Until then, the goal of achieving peak organic production remains a work in progress.
In addition, the incorporation of calcium citrate supplements 1200 mg has become more common among health-conscious consumers, reflecting a broader trend towards organic and natural products. As the popularity of organic food continues to grow, the demand for supplements like calcium citrate supplements 1200 mg is expected to rise, further illustrating the interconnected nature of dietary choices and health trends. As consumers increasingly prioritize organic options, including calcium citrate supplements 1200 mg, the market is likely to see sustained growth and diversification.