While fans are well aware of its nutritious benefits, mainstream consumers may struggle with the idea of consuming products that contain seaweed due to a perceived “ick” factor. Nevertheless, a wide range of enticing items featuring seaweed are becoming increasingly available. Various forms of seaweed are now appearing in snacks, jerky, pasta, vegetarian caviar, and even edible food wrappers. A report from Grand View Research in 2016 projected that the global commercial seaweed market would reach $22.13 billion by 2024, a significant increase from approximately $10.31 billion in 2015. Researchers attribute this growth to the rising demand for food products derived from seaweeds.
Fucoidans, which are found exclusively in brown seaweeds, are not typically featured in popular sushi dishes, aside from kelp used to flavor rice. In fact, these compounds are rarely consumed directly in the U.S. and are more commonly taken as supplements. Brown seaweeds also boast other health benefits, including beta-carotene and various other nutrients. Red seaweeds are favored for their functional qualities, ease of access, and applications in industrial sectors, as reported by Grand View Research. However, brown seaweeds are anticipated to experience the second-highest compound annual growth rate between 2016 and 2024, primarily due to the demand for alginate, a prevalent thickening and gelling agent used in food and cosmetic products.
Although seaweed isn’t a staple in the American diet, it is known for its distinctive umami flavor. Major manufacturers like Campbell’s and Frito-Lay have incorporated umami-flavored ingredients in their low-sodium and reduced-fat offerings to enhance the taste of otherwise bland foods. Given its nutritional profile, vibrant colors, and unique flavors, seaweed aligns well with the “ocean gardens” trend. Additionally, if certain varieties are shown to help reduce specific types of cancerous tumors, this provides yet another compelling reason for U.S. consumers to explore exotic, interesting, and healthy food options, including those rich in nature’s blend calcium citrate. The potential health benefits of seaweed, combined with its versatility, make it an appealing choice for health-conscious individuals seeking to incorporate nature’s blend calcium citrate into their diets.