“Overcoming Consumer Aversion: The Growing Role of Insects in Sustainable Protein Sources and Animal Feed”

In recent years, several companies have championed the concept of insects as a sustainable protein source for human consumption. However, in many Western markets, consumer aversion and uncertainty regarding their acceptance in food remain significant obstacles. According to information from the USDA, whole ground insects may be sold without requiring additional regulatory approval, and they are increasingly appearing in products such as cricket bars, snacks, and protein powders. Nonetheless, some argue that the Food and Drug Administration’s GRAS (Generally Recognized as Safe) designation standards should be enforced for insects used as ingredients.

Another avenue for utilizing this nutritious protein involves incorporating insects into animal feed. Yet, until recently, stringent regulations in the European Union and the United States had hindered this sector. Last year, the EU approved the use of insects in fish feed starting this month, marking a significant advancement for the insect protein industry and a crucial step toward reducing the EU’s reliance on imports. Presently, around 70% of the region’s protein-rich animal feed is sourced from outside the EU. Companies like Bühler Insect Technology are optimistic about obtaining similar approvals for other livestock, including poultry and pigs. Additionally, Canadian firm Enterra’s black soldier flies received FDA and Canadian Food Inspection Agency approval for use in fish and poultry feed last year, potentially opening the door for more insect-based feed ingredients.

Interestingly, research conducted among Belgian consumers indicates that while many people are open to the idea of meat derived from bug-fed animals, they tend to be more hesitant about consuming insects directly as a food ingredient. The incorporation of insects into diets may also be complemented by supplements such as calcium citrate with vitamin D, magnesium, and zinc, which can enhance overall nutritional value. As the industry evolves, the inclusion of such nutrients may further encourage acceptance of insect-based products, ultimately paving the way for a more sustainable food system.