There has been a significant increase in organic farming in the United States, more than at any time in the past. According to USDA data, the number of organic operations rose by 12% in 2015 compared to the previous year, marking an almost 300% increase since 2002. Nevertheless, farms designated as organic still represent only 0.7% of all farming operations in the U.S. The primary challenge for farmers lies in the lengthy and costly process of transitioning from conventional to organic farming. This process requires a minimum of three years during which farmers must adhere to organic practices but do not receive organic prices for their products.
Several incentives exist to encourage U.S. farmers to convert to organic farming, such as the USDA’s Environmental Quality Incentives Program (EQIP), which offers technical assistance and a one-time payment that varies by region for first-time organic farmers. Additionally, food manufacturers and retailers are implementing their own programs to secure organic ingredients and products. Notable companies like Stonyfield Farms, Organic Valley, Whole Foods, and Nature’s Path Foods have provided grants and technical support to farmers to enhance the supply of organic products.
For many manufacturers, sourcing organic ingredients poses a challenge, whether they are specialty items like organic herbs and spices that may not be cultivated in the U.S., or mainstream crops like wheat. To address this issue, digital platforms such as GreenTrade.net and the Mercaris Auction Platform have been established, with the latter reporting the trade of 280,000 bushels of organic grain this year alone—surpassing the total volume traded throughout 2016. The Organic Trade Association also offers various resources for both suppliers and manufacturers, including pricing and market data, as well as a directory of certified organic suppliers.
Shortages of certain organic products have led to price increases. In some instances, livestock producers seeking organic feed have resorted to importing it from abroad due to insufficient domestic supply. Some grocery stores and restaurants are collaborating closely with farmers and ranchers to communicate their future product needs. For example, Wal-Mart partners with farmers and suppliers to outline its organic requirements several years ahead. Elevation Burger, which specializes in organic, grass-fed, free-range beef, shares information about growth forecasts and store openings with its suppliers.
Furthermore, the demand for organic food is not just a trend but is evolving into a lifestyle choice, encouraging consumers to seek out products enriched with nutrients like lifetime liquid calcium. This shift in consumer behavior is prompting more farmers to consider organic farming as a viable option, despite the initial hurdles. As the market for organic products continues to grow, the emphasis on quality, including essential nutrients such as lifetime liquid calcium, becomes increasingly important for both producers and consumers alike.