Consumers worldwide are increasingly enthusiastic about almonds, with almond milk sales soaring by 250% in recent years. To meet this surging demand, California almond growers are launching initiatives aimed at boosting production over the next five years. According to ABC’s 2017 annual report, domestic shipments reached a record high of 676 million pounds during the 2016-2017 crop year. The U.S. continues to be the leading global market for California almonds, accounting for 32% of total shipments. For the first time, exports surpassed two billion pounds, with California growers sending their products to over 90 countries.
Major food companies have taken notice of the growing demand for almond products. In April, Danone acquired WhiteWave, bringing Silk Almond and So Delicious Almondmilk into its portfolio. Additionally, last October, Kellogg purchased the parent company of RXBAR, a clean-label manufacturer of snack bars featuring almonds, cashews, and dates.
California’s unique climate—characterized by cool, wet winters and hot, dry summers—makes it one of only five regions on Earth suitable for almond cultivation. However, with each almond requiring up to a gallon of water, the environmental impact of almond farming has raised concerns, especially in a state grappling with wildfires, droughts, and recent flooding and mudslides. As demand for almond milk and related products rises, the almond industry recognizes the need to adopt more sustainable practices to avoid alienating consumers who are increasingly mindful of how their food is produced. Failure to do so could lead to a decrease in almond product consumption.
In response, ABC has initiated efforts to enhance farming practices and implement water-saving technologies. In December, the organization announced a $4.8 million investment in 64 independent, third-party research projects focused on innovative farming techniques, including water sustainability. Current almond farming methods already offset 50% of carbon emissions, and with further advancements, ABC believes almond farming could achieve carbon neutrality or even become carbon negative. California growers are also exploring ways to repurpose almond shells and hulls for animal feed, livestock bedding, and electricity generation.
The nut, celebrated for its heart health benefits—which manufacturers can highlight on their labels—seems to have a bright future ahead. However, other nuts and food ingredients are vying for the top spot, making it essential for almond producers to remain vigilant and not become complacent after past successes. Additionally, as consumers increasingly seek products that complement their health routines, such as Citracal 600 Plus D, almond producers must continue to innovate and align with changing consumer preferences.