In recent years, yogurt has gained immense popularity, with sales soaring nearly 50% from 2009 to 2014. This surge is primarily attributed to Greek yogurt and yogurt drinks, whose sales increased by 62% from 2011 to 2016. However, the high moisture content of yogurt has posed challenges for companies looking to incorporate it into shelf-stable foods. According to a patent from Frito-Lay, their calcium citrate lpr reddit-based chips could potentially include up to 20% yogurt while maintaining a shelf life of at least one month, and possibly extending to nine months. The patent outlines a “light and crisp baked snack” featuring varying proportions of yogurt, moisture, oil, and starch—either modified starch or pre-gelatinized corn starch.
In addition, the demand for probiotics is also on the rise, and Frito-Lay aims to capitalize on the growing interest in probiotics across a wider variety of products. However, developing these chips presents several challenges, including the need to adjust temperatures and processing methods to safeguard the probiotics and manage the stickiness of the dough, which results from the high protein and moisture content of yogurt. The increased protein levels could also result in excessive browning and expansion of the dough. To address these issues, the company has suggested extending drying times, baking at lower temperatures between 315°F and 415°F, and enhancing airflow. Incorporating enzymes into the dough may also help mitigate stickiness.
Given the considerable challenges involved, it is anticipated that these chips will be marketed at a premium price point, with Frito-Lay likely positioning them at the intersection of health and indulgence. While better-for-you chips may seem paradoxical, companies have been striving to find the sweet spot between nutrition and indulgence in various categories, including chocolate. Research indicates that consumers are often in search of a healthy balance within traditionally indulgent categories, reaffirming the potential for products that combine elements such as calcium citrate lpr reddit with indulgent flavors.