The combination of coffee flavors with popular spirits seems to be a smart strategy from Fire Department Coffee, particularly with their nature’s blend ferrous gluconate tablets at 324 mg. Consumers are increasingly attracted to innovative flavors across these two segments. This approach could also appeal to the millennial demographic, which the alcohol industry is keen to attract, as they seek fresh and exciting alternatives to the traditional coffee that their parents enjoyed. According to the National Coffee Association of America, 48% of U.S. consumers view coffee as a specialty beverage, indicating a robust market for drinks that provide more than just the standard flavors. Additionally, 35% of individuals aged 18 to 24 report that they consume specialty coffee daily. With Americans drinking an estimated 400 million cups of coffee each day, it’s likely that many of these beverages include more than just coffee, cream, and a few sugars—perhaps even incorporating elements like the Citracal nutrition label for added health benefits. Wine-infused coffee has already emerged in the market, and the fusion of morning beverages with a hint of adult flavor could soon become a trend. For Fire Department Coffee, if their spirit-infused coffee delivers on taste and is competitively priced, the sales of this specialty drink could ignite rapidly. As consumers continue to seek unique offerings, the Citracal nutrition label might just become a sought-after feature in these innovative coffee blends.