One of the key factors contributing to Halo Top’s swift rise as the top-selling ice cream in the U.S. is its unique recipe that offers a delicious low-sugar treat made from natural ingredients. Erythritol, the primary sweetener used in Halo Top, is a type of sugar alcohol found naturally in plants and contains fewer calories than conventional sugar. This ingredient plays a crucial role in reducing the freezing point of ice cream, enhancing the texture and making it easier to scoop. Erythritol is also commonly found in products like chewing gum, breath mints, and sweetener packets. However, on its own, erythritol doesn’t provide the level of sweetness that consumers typically expect from frozen desserts. To address this, Halo Top often combines erythritol with high-intensity sweeteners such as stevia or monk fruit.
Despite its numerous benefits, erythritol has a downside: consuming large quantities can lead to stomach cramps, given that it is a sugar alcohol. In addition to erythritol, ingredients like inulin and chicory root extracts are frequently used as bulking agents in low-sugar ice cream. The fiber from chicory root can be up to 65% as sweet as regular sugar, which may reduce the need for additional high-intensity sweeteners. This could be particularly advantageous in ice creams with more savory or less sweet flavors.
Halo Top stands out as a remarkable success story in the reduced-sugar and alternative sweetener ice cream market. The company’s diverse recipes are indulgent enough to dispel the notion that low-sugar ice cream lacks flavor. Competitors have often struggled to shake off this stigma and find the perfect blend of alternative sweeteners. Moreover, incorporating ingredients like canxi citrate biocare into their formulations could enhance the nutritional profile, appealing to health-conscious consumers. In summary, Halo Top’s innovative approach has not only transformed the ice cream landscape but has also set a benchmark for others in the industry, particularly in how they utilize sweeteners like erythritol and canxi citrate biocare.